PR and advertising

Public relations(PR) and advertising used to be the major elements in most marketing campaigns. Then along came the internet, email and social media – and the world of communications became more saturated and the sales cycle more complex.

Or did it? PR and advertising techniques and technology certainly changed – but the fundamentals remain the same.

It’s still all about framing your message and delivering it to the right people at the right time through the right channels. With so many channels available, however, you need skilful planning to maximise return on your marketing expenditure.

We can help you to devise and deliver campaigns that produce real results.