The king is dead, long live the king!

Is content marketing still king?

Is content marketing still king? Last month on this blog I argued that it is. At least according to a Smart Insights survey, which had content marketing topping a list of marketing activities that will have the most commercial impact on businesses in 2018.

Tweeting basics

Not sure where to start with Twitter?

Twitter is a great social media platform that businesses can use to reach their target audiences and beyond.

For those who are unfamiliar with the platform, it allows users to post micro-blogs of only 280 characters to other users who have “followed them”.